EDEN

SKINCARE

“Eden” is an organic skincare line. The brand specializes in creating natural, cruelty-free skincare products that promote healthy and radiant skin. I present a sophisticated and luxurious brand focused on delivering natural skincare solutions.

The brand’s commitment to purity, rejuvenation, and luxury is evident in its name and ethos. The clean and elegant typography conveys sophistication and clarity, reflecting the brand’s commitment to quality.

I began by crafting sketches for my brand 'Ethero,' derived from 'Ethereal,' representing a sense of otherworldly lightness and delicacy.

However, in my quest to evoke a feeling of paradise and bliss for users, I pivoted to 'Eden.' This name encapsulates the essence of paradise and contentment, mirroring the experience I aim to deliver.

Additionally, 'Eden' alludes to the Garden of Eden, symbolizing the natural elements at the heart of my products.

Brand Identity

Packaging

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